Best Buy’s Powerful Cloud API Marketing Strategy

Aug 02, 2011 No Comments by

Best Buy’s Cloud API marketing strategy turns off-line competitive advantages into an on-line advantage and recruits an army of developers.

Cloud Marketing, Marketing Strategy, Product Marketing Read more

Stop Crossing the Chasm! Start Growing the Long Tail!

Mar 22, 2011 2 Comments by

Think twice before assuming your startup should begin crossing the chasm.

Marketing Strategy, Product Marketing Read more

Cloud Marketing Triggering an Application Land Rush

Oct 13, 2010 No Comments by

A new wave of entrepreneurs are serving new markets with new products made possible only now due to cloud marketing initiatives.

Cloud Marketing, Product Marketing Read more

Amazon’s Cloud Marketing Is Affiliate Marketing 2.0

Sep 14, 2010 No Comments

Amazon revolutionizes affiliate marketing (again) with new cloud marketing techniques.

Read more

News Flash for Cloud Marketers: The Cloud Just Went Mainstream

Aug 17, 2010 No Comments

Cloud Marketers Just Got a Boost into the Enterprise Market with Microsoft Windows Azure appliances

Read more

Maximizing the Time Value of Content

Jul 27, 2010 1 Comment

Get your message across to early stage prospects who place a high premium on their time and attention.

Read more

Does Your Content Marketing Support Your Customer Lifecycle?

Jul 06, 2010 1 Comment

Raise conversion rates and average deal sizes by aligning content marketing with the customer lifecycle.

Read more

3 Ways to Boost Revenues with a Cloud Computing Product Strategy

Jun 22, 2010 1 Comment

Drive revenue expansion by including cloud computing in your product strategy.

Read more

High Growth Product Strategy Using Stack Integration

Jun 08, 2010 No Comments

Stack integration offers a high growth product strategy for many tech companies.

Read more

Debunking the Viral Coefficient

May 15, 2010 2 Comments

The viral coefficient is NOT the Holy Grail of viral marketing. Find out what the viral coefficient blissfully ignores that you should never ignore when pursuing a viral marketing campaign.

Read more